Sunday, 17 November 2013

Q Contents page LIIAR analysis


Language - 
There is a large *masthead* at the top of the page which is against a plain white background, this creates the text to stand out and help the audience identify what the page is about. The page features a colour theme, consisting of: red, black and white. This is a continuous theme throughout the magazine, therefore creating a professional and aesthetically pleasing house style. The contents page is conventional as it features articles that will be featured in the magazine, as well as the page numbers to indicate the different articles featured. However, this contents page also breaks conventions; as the page features many images which dominate the  page. Instead of text indication which artists will feature on what page, images are used instead, of the artists. This connotes that because the genre or the magazine is Pop/Rock, the audience should know who the artists are, because they are currently popular and match the magazine genre. In this issue, the main feature artist is Lana Del Ray and on this contents page, this is identified by the image of her being predominately larger and dominating the page, catching the readers attention.

Ideology - 

Q magazine promotes music artists who are popular rock artists. It aims to be the UK's biggest music magazine, that promotes current popular/rock artists. Q magazine's audience is 70% male and 30% female, therefore the magazine will need to feature artists that appeal to them, and articles and interviews, that they will be interested in. This contents page is conventional because it displays what articles and artists will feature in the magazine, along with the page numbers. However, this page also breaks conventions; such as the page consists of more images of the artists, than text. These images consist of the artists that will be featured, therefore the audience should know who they are without text, because they are popular artists, that match the magazine genre. In addition, the main image that is larger and dominates the page, is an image of the artist Lana Del Ray, who is the main artist in the magazine. Moreover, the page also features the same colour theme as the front cover, consisting of: red, black and white. This matches the house style and creates the page to look professional and aesthetically pleasing.


Institution -
Q magazine is a popular/rock magazine published monthly in the United Kingdom. Founders Mark Ellen and David Hepworth were dismayed by the music press of the time, which they felt was ignoring a generation of older music buyers who were buying CDs — then still a new technology. Q was first published by the EMAP media group in October 1986, setting itself apart from much of the other music press with monthly production and higher standards of photography and Printing. In the early years, the magazine was sub-titled "The modern guide to music and more". The magazine has an extensive review section, featuring: new releases (music), reissus (music), music compilations, film and live concert reviews, as well as radio and television reviews. It uses a star-rating system from one to five stars; indeed, the rating an album receives in Q is often added to print and television advertising for the album in the UK and Ireland. It also compiles a list of approximately eight albums, which it classes as the best new releases of the last three months. Much of the magazine is devoted to interviews with popular/rock musical artists.

Audience -
Q magazine is a rock/pop music magazine and so appeals to people who like rock/pop music. The target audience is for teenagers and young adults, aged between 15-25 years old. This is because this specific target audience who are most likely to be interested in this magazine genre, or go to concerts and festivals related to this music style. As well, this age group will easily recognise who the artists are that feature in the magazine, than an older or younger audience. Seen as this target audience will feature young people who will most likely be students, the price of the magazine would have to be relatively cheap. This is due to this target audience, being stereotypically with either no jobs or on minimum wage, so they wouldn't be able to afford expensive magazines.


Representation -
The contents page features more images of the artists than text, which I think represents the audience well, as they will be able to identify who the artists are. It will suit the target audience of teenagers and young adults, because they wont want to read a lot of text. A continuous colour theme has been used,consisting of: red, white and black. This is effective because it allows the dark text to stand out against the white background.This matches the continuous house sty
le throughout the magazine. 

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