AS Foundation Portfolio: October 2013

Using LLIAR

Language-
The text all over the cover is presented in a colour theme, consisting of blue and black, with a bold, red masthead. These colours contrast well with the background and allow the reader to understand the text easily. The masthead 'College' is presented larger than the rest of the text and is in bold font. This makes it very clear what the magazine is about and allows the masthead to stand out and grasp the readers attention. All of the text featured on the page, relate to the target audience of teenagers and college students. For example "She's 15 and pregnant" this feature will interest the readers attention because they are the same age. This shows that the magazine is aimed at a teenage audience. Moreover, the featured text around the main image, helps identify what the magazine articles will be about and will entice the reader to want to more. Such as "He better hope they serve beer in hell", this persuades the reader to be curious and what to find out who the article is about. The mid-close shot of the model, lets the reader identify that she is smiling directly at the camera, this can show that she is happy and enjoying college. In addition, because she is faced towards the camera it makes the reader feel like she is addressing and including them. The background image is light and green colours, this helps the text stand out. However it also suggests that she is on a college campus and sets the scene for the magazine. The date and price is a compulsory connotation on every magazine and they are both placed on this cover. The date is positioned at the top of the magazine, so that the reader can easily acknowledge it. As well as the price being allocated next to the barcode and is in small print, so that it doesn't stand out as much as the other information; although it is highlighted a blue colour so that the reader can identify how much the magazine costs.

Ideology-
The ideology of this magazine is to be interesting and can relate to college students and how it will attract the teenage/target audience. However, it is also seen to be orderly and smart, reflecting the ideology of college itself. I think the magazine presents this by the layout of the cover being well structured and organised; so that it appears professional and aesthetically pleasing to the reader. As the main image is of a female model, this could suggest that the magazine is mainly female dominated, however the text displayed on around the main image, both male and female perspectives that will attract the male audience also. The model is dressed very casually and appears very relaxed. This shows that college is a relaxing environment and also that the magazine is quite relaxing. Also, because the model is smiling it shows that she is having fun and enjoying college.

Institution-
College magazine is the ultimate, uncensored daily guide to college. It is written by students and is aimed for students. University of Maryland graduate, Amanda Nachman 2007, founded 'College' magazine during her senior year. There are over forty editors, photographers and writers that all participate on the magazine.The magazine title is College and it is a 'college spring edition'. These specific magazines don't have an identified publisher, but they do a chain of magazines.

Information taken from http://www.collegemagazine.com/page/52/About-Us
Audience-
The target audience for the magazine is aimed for both students, who are 16+ and students parents. This is because the magazine is about College and features information that is relevant to them. This will appeal to students because the features and contents, which are shown on the cover of the magazine will relate to them, as well as the model and language being targeted for them. Although the magazine cover has a female model, it is suitable for both genders and all students. Moreover, the price of the magazine is "100% free", this is great for students, because they do not have to pay any money towards the magazine, and some teenagers wouldn't of wanted to pay a lot of money for it.

Representation-
The model on the cover of the magazine is suitable for the genre of the magazine, as it is a female student, who appears to be in her teenage years, therefore can relate to the audience. The model fits in well with the genre of college and being a student, as she is carrying study books. Because she is smiling, she gives the impression that college is great and that she is having fun. This persuades the audience to feel like college is a happy place and gives a positive vibe about college. In addition, the background colours are greens and portray the image of a college environment. In comparison to the model who is wearing bright red, this is so she can stand out against the background.

Language-
The overall text on the cover is presented in a colour theme of yellow and white, against a dark background. This allows the audience to be able to read the text very clearly and understand what the magazine is advertising. As well, the masthead is large and bold, therefore it stands out; "college" also easily identifies exactly what the magazine is about. All of the text featured around the main image relate to the target audience of teenage students and are all relevant to the purpose of the magazine. For example; "why we love blackberries and why they are the rage on campus". This is relevant because most teenagers love their phones therefore it will attract their attention, as well as the mention of "campus" will relate to students. As well, the camera shot that is used is a media close-up and makes it easy to identify that there is a model who is a student, as you can see the study books that he is carrying in the shot. In addition, he is faced towards the camera, this makes it more personal to the audience and that he is enjoying college, sharing his experience. The purpose of there magazine is to show that the magazine is aimed for an audience interested reading about college.

Ideology-
The ideology of this magazine is to attract a teenage audiences attention and persuade them to read the magazine. This is shown by the design and layout being well structured so that it appears professional and punctual, this symbolises college expectations for students.
The cover features a model who is identified as a student, as well he is smiling this shows that he is happy and enjoying college, therefore giving a positive appeal about college.

Institution-
College magazine is the ultimate, uncensored daily guide to college. It is written by students and is aimed for students. University of Maryland graduate, Amanda Nachman 2007, founded 'College' magazine during her senior year. There are over forty editors, photographers and writers that all participate on the magazine.The magazine title is College and it is a 'summer 2009' edition. These specific magazines don't have an identified publisher, but they do a chain of magazines.

Information taken from http://www.collegemagazine.com/page/52/About-Us

Audience-
The target audience for the magazine is either students aged 16+ or students parents, who are interested in reading about college. This is because the magazine specifically features contents about College that the target audience would be able to relate to. In addition, the model presented on the magazine cover is portraying a college student, this is shown by him holding students books by his side and although the model is male, the target audience is for both genders.

Representation-
The model on the cover of the magazine is suitable for the target audience, because he represents a teenage student, so that the reader will be interested in the magazine because they can relate to the model. I can infer that the model is representing a student because he is holding stud books on his side. As well, because the model is smiling this shows that he is happy and enjoying college; this creates the impression that college is enjoyable and gives it a positive image. Because the model is holding study books, it shows that he is a student at college therefore can relate to the audience. As well, the model is smiling this presents him enjoying college. Additionally, the magazine states that it is "100% free" on the cover, this will suit students because a vast majority of teenagers would not want to pay for an expensive magazine, therefore it will persuade them to read the magazine.

Language-
The text placed around the main image on the magazine cover is designed in a colour theme. This consist of the colours: yellow, white and blue and the head mast is in bright yellow.These colours are all bright and contrast well with the pale blue, subtle background, therefore allows the text to stand out and attract the audiences attention. The masthead 'College' appears very large and bold, this is so that it stands out compared to the other features on the cover and so the reader can easily identify, what the magazine is about by the simple masthead. In addition, all of the cover lines spaced around the main image all relate to what the magazine is about. For example, the cover line 'Campus to catwalk' will attract students attention because they are familiar with a campus environment and will want to read on. The camera shot that is used for the model on the cover is a medium close-up, this shows that audience that she is young and is representing a student. This is shown by her holding study books to her side. In addition, because she is smiling towards the camera, this makes the magazine more personal to the reader and shows that she enjoys college and is sharing this with the audience.

Ideology-
The ideology of this magazine is to attract a student/college based audiences attention and persuade them to read the magazine. This is shown by the design and layout being well organised and appearing professional. Moreover, this symbolises College expectations for students. As the main image of the model is female, this could suggest that the magazine is based for a female audience. The model is dressed very casually and looks very relaxed; this creates the impression that college is a fun and calm place, idolising a positive image about college, therefore creating a positive image about the magazine.

Institution-
College magazine is the ultimate, uncensored daily guide to college. It is written by students and is aimed for students. University of Maryland graduate, Amanda Nachman 2007, founded 'College' magazine during her senior year. There are over forty editors, photographers and writers that all participate on the magazine.The magazine title is College and it is a 'summer 2009' edition. These specific magazines don't have an identified publisher, but they do a chain of magazines.

Information taken from http://www.collegemagazine.com/page/52/About-Us

Audience-
The target audience is aimed for either students aged 16+ or students parents, who would be interested in reading about college. This is because the magazine is about College and it will feature information that the reader will be able to relate to. Moreover, the model featured on the cover is portraying a student, so this will let the audience recognise who the audience is aimed for. Although the model is female, the target audience is suited for both genders.

Representation-
The model on the cover of the magazine is suitable for the genre of the magazine. This is because she represents a student by her teenage appearance and her holding study books. This lets the audience identify that she is portraying a student and will grasp their attention to read the magazine. Furthermore, because the model is smiling directly at the camera, this represents her enjoying college and being happy; and because she is looking at the camera, it makes the cover more personal to the audience and that she is sharing her college experience. As well as this, the magazine states that it is "100% free". This will also attract a student audience, because many teenagers cant afford to pay for an expensive magazine, therefore it will persuade them to read the magazine.